History
Gregory Rogers started this agency in 1993 and we now have 2 employees to serve you. American Family Insurance was started by Herman Wittwer, a struggling insurance salesman who dreamed of selling auto insurance to Wisconsin farmers. He understood that farmers presented lower risks compared to city drivers because they drove less often and parked their autos for the winter. Confident he had a good idea, Herman opened Farmers Mutual Automobile Insurance Company in 1927. Our company's name changed in 1963 to American Family Mutual Insurance Company. Today, we offer auto, home, life*, umbrella, business, health, and farm & ranch insurance, and retirement* products. As a mutual insurance company, our customers and owners are one and the same. Our success is measured not only by the rate of return for shareholders, but also by the value we provide our policyholders.
Specialties
We take special pride in our customer service. We are # 4 in the entire company! We also have 2 Life & Annuity Specialists on staff.
