Just Roughin' It Adventure Company is a locally owned outdoor gear shop in the Phoenix Metro area, specializing in products for hiking, camping, backpacking, and adventure travel. Curating brands and items specifically for the desert southwest, they cater to the needs of outdoor enthusiasts in the region. Their focus is on fostering a community of both novice and expert adventurers, acknowledging that everyone starts somewhere in their outdoor journey.
In addition to providing gear and apparel for various outdoor activities, Just Roughin' It Adventure Company offers custom training programs designed to prepare individuals for epic adventures like hiking the Grand Canyon Rim to Rim. Emphasizing a commitment to local brands, the company supports Arizona-based businesses by featuring products made, designed, or owned in the state. They also host engaging events to educate and entertain those interested in outdoor pursuits.
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