The Highland Group is a renowned hotel investment advisory firm based in Atlanta, GA, offering objective and independent research and strategic counsel tailored to the specific needs of their clients. With a vast experience of over 2,200 hotel assignments since its establishment in 1989, their team of professionals has worked extensively across primary and secondary hotel markets in the US, Canada, and three European countries.
Committed to sustainable operations, The Highland Group prioritizes the use of sustainable and recycled products in their purchasing policy and practices, while also operating in a paperless environment. They are actively involved in various industry associations and advisory boards, including the Asian American Hotel Owners Association, Castell Project, and the International Society of Hospitality Consultants, among others.
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