Blue Zones Project is a community well-being improvement initiative that aims to transform communities across North America into areas where the healthy choice is easy and people live longer with a higher quality of life. By focusing on influencing the Life Radius, the area close to home where people spend 90 percent of their lives, Blue Zones Project uses evidence-based programs and changes to environment, policy, and social networks to improve well-being and create healthier environments that naturally nudge people toward healthier choices.
Through partnerships with local stakeholders and international well-being experts, Blue Zones Project introduces best practices that lead to greater well-being, improved health outcomes, reduced costs, and increased civic pride in communities. By bringing residents and business owners together, Blue Zones Project encourages small changes that contribute to huge benefits for all, including lowered healthcare costs, improved productivity, and ultimately, a higher quality of life.
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