Aveda, established in 1978, is a Louisville, KY-based brand dedicated to crafting vegan hair, skin, and body products. Committed to global well-being and staunchly against animal testing, Aveda focuses on sustainability in all its formulations, catering to both beauty professionals and consumers alike. Their products carry the prestigious Leaping Bunny approval from Cruelty Free International, setting the benchmark for cruelty-free merchandise worldwide.
As a certified B Corporation, Aveda upholds rigorous standards in social and environmental responsibility, transparency, and accountability. With a passion for creating high-performance beauty solutions that harmonize with nature, Aveda stands out as a beacon of ethical and sustainable practices in the cosmetics industry, resonating with conscious consumers seeking quality products that align with their values.
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