Waybetter Marketing, founded by Rich Whipkey, is a leading marketing agency based in Columbia, MD. With a strong focus on enrollment marketing and slate services for higher education, Waybetter combines cutting-edge technology, strategic thinking, and hard work to help colleges and universities achieve their enrollment goals. From personalized, multichannel communications to innovative marketing strategies, Waybetter has a proven track record of success in increasing revenue and enrollment for its clients in the higher education landscape.
Driven by a passion for great technology and a commitment to bulletproof strategy, Waybetter has grown to become a trusted partner for colleges and universities across the nation. With clients ranging from Ivy League schools to universities in major cities like Boston, Washington, D.C., and Philadelphia, Waybetter's expertise in higher ed enrollment practices is unmatched. Led by Rich Whipkey, the company remains dedicated to delivering exceptional results and remains actively involved in every client's strategy and process, ensuring personalized and effective marketing solutions.
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