Fifth Business is a marketing agency based in Framingham, MA, specializing in providing strategic and tactical marketing services to emerging IT companies. With their extensive knowledge and experience in IT product introductions, they have developed Value-Path Marketing, a proven blueprint for creating sustainable product and company value. By leveraging this approach, Fifth Business ensures that their clients' marketing activities align with their business objectives, resources, and product development, saving them money and avoiding common pitfalls in bringing B2B product offerings to market. With a focus on both large and small engagements, Fifth Business applies the principles of Value-Path Marketing to synchronize their clients' marketing efforts, resulting in effective and efficient outcomes. Their expertise in IT and commitment to delivering value make them a trusted partner for IT companies seeking to maximize their marketing impact and achieve long-term success.Generated from the website

Katy A. Garbowicz

JMH Framingham

Circle Twelve

Moody Carlson Associates