Paul's Bicycle Way of Life, nestled in Eugene, OR, has a quirky beginning story. Back in 1977, founder Paul Nicholson stumbled into the bicycle industry after a bet with his roommate. To win a $5 bet, he boldly opened a wholesale account by ordering $1,000 worth of bike parts. Little did he know that this impulsive move would lead to the establishment of a bike shop, marking the start of his three-decade journey promoting the bicycle lifestyle. Transitioning from Champagne-Urbana, Illinois, Paul and his family relocated to Eugene in 1984, setting up the first shop on March 1, 1985.
Today, Paul's Bicycle Way of Life proudly operates two full-service shops in the vibrant city of Eugene, Oregon. Embracing the ethos of the bicycle as a symbol of a simple and elegant lifestyle, the shop continues to uphold its dedication to nurturing this way of life. With a rich history rooted in a $5 bet and a bold wholesale purchase, this establishment stands as a testament to the enduring passion for cycling and the unique journey that brought it to life in the heart of Eugene.
Generated using this place's available information
