What if you could sense customer demand months, even season before designs are finalized or products are brought to market? And, what if you could learn which of these designs or products would be more profitable? Now take the what if out of the sentence and let us introduce ourselves. We are First Insight, a company reinventing the retail business in a customer-driven market. The First Insight technology platform was created to give retailers and manufacturers a real-time tool to understand what customers' value and will ultimately want to buy. We align your business with customer expectations in order to maximize profitability and prevent costly buying and sourcing decisions. By tapping into the current thinking of large groups of people and applying proprietary analytics, First Insight's cloud-computing model generates valuable insight on the future success of new products and designs. With unprecedented speed and accuracy, we offer a forward-looking view on consumer behavior to make smarter buying, pricing, and merchandising. First Insight provides retailers and manufacturers with actionable guidance and measureable results. Our company's platform has helped current clients make decisions to increase comparable store sales and improve gross margins. By giving customers an active voice in the merchandising process you also achieve greater customer satisfaction and increases in brand loyalty. First Insight's clients include Fortune 500 companies, ranging from leading department stores to small specialty retailers.
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