Duracell is a manufacturer and marketer of alkaline batteries and is a part of The Procter & Gamble Company. It also markets primary lithium and zinc air batteries, as well as rechargeable nickel-metal hydride batteries. Its hearing aid batteries power all popular types of hearing systems, including high- and low-power digital and analog models. Its EasyTab hearing aid batteries are color coded to pick the right battery. Its flashlights are packed with Coppertop alkaline batteries. Its flashlights are designed, packaged and displayed in three color-coded categories based on usage occasions. It offers NiMH batteries in AA and AAA sizes and a range of chargers to provide enough charge time. Duracell offers a wide range of powerful watch and electronics batteries. Its press room is updated with the latest press releases, product images and other Duracell news.