Big I Advantage is the products and services subsidiary of Independent Insurance Agents & Brokers of America (IIABA). The company has a nationally licensed insurance agency and publishes the award winning Independent Agent magazine. IIABA is a national alliance of 300,000 business owners and their employees who offer all types of insurance and financial services products. Unlike company-employed agents, IIABA independent insurance agents and insurance brokers represent more than one insurance company, which enables them to offer clients a wider choice of auto, home, business, life and health insurance policies, as well as retirement and employee-benefits products. IIABA is a voluntary federation of state associations and local boards, with affiliates in every state and the District of Columbia. The company was founded in 1896 as the National Local Association of Fire Insurance Agents.
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