In 1994, a couple of former firefighter brothers opened the first Firehouse Subs in Jacksonville, Florida. The fast food chain has grown to serve hot subs from over 390 locations nationwide. The firehouse-themed menu contains items such as the Hook & Ladder Sub®, which contains smoked turkey breast, honey ham and monterey jack cheese, and the Smokehouse Beef and Cheddar Brisket Sub. Also available are cold subs, chili and salads. Kids have their own menus and the meals include a reusable cup and a fire hat.