Creative Strategies is a highly respected analyst and market research firm based in Silicon Valley. With a history dating back to 1969, the company has earned the trust of 80 of the top 10 Fortune 500 technology companies. Their services include tailored analysis, data-driven insights, and a deep understanding of the broad market, providing proven guidance to their clients.
One of Creative Strategies' notable offerings is the Delight Scale, a unique approach to measuring customer experience. By crafting the 10 best questions to capture customer satisfaction, they are able to score, weight, and aggregate the results into a product's Delight Score. This holistic measurement of customer experience provides actionable insights to differentiate great products from average ones. With their expertise in understanding the total experience that arises from the combination of hardware, software, and services, Creative Strategies helps businesses gain valuable insights to enhance their offerings.
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